Here is an infograph on the "Ten Elements of an Effective Online Marketing Strategy"
What Does Transparency Look Like?
What does transparency in a business relationship look like? Why is it important? The world of Search Engine Optimization (SEO) and online marketing has often been associated with "smoke and mirrors." I often share the analogy of a scene from the original "Wizard of Oz" with my clients. You know...
Why Do Lawyers and Law Firms Need to Blog?
Blogs are a critical component of any successful online strategy. Why? What do blogs really accomplish and why should all attorneys have a blogging strategy? Let's go back to the starting point for a moment: What is your primary goal for any online activity? I would hope that it is...